Tag: live

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AQR Academy Upcoming Events

Upcoming AQR Academy

There’s a lot going on at American Quilt Retailer, so we wanted to set the record straight. Check out the details below for all upcoming AQR Academy events.

Upcoming March AQR Academy Workshop

To kick things off, our next AQR Academy workshop is taking place next Wednesday, March 9 from 4:00 – 5:30 p.m. CST. Registration costs $45, and the topic is inventory and how to get it right.

Speaking of registration, there’s still time to take advantage of our discounted AQR Academy All Access Membership. You’ll save $120 and get access to all of 2022’s 90 minute workshops plus bonus information not included in the magazine. Registration is open until March 31.

AQR Academy The Buzz – Spring Fling ’22

AQR Academy is hosting an all day event on Saturday, April 9. We’re calling it The Buzz and it’s our Spring Fling kick off!

Can’t attend the whole day? No problem; join live for what you can and have access to recordings after the event. Note door prizes are still available.

AQR Academy Live

Last but not least, we’re hosting our first-ever AQR Academy Live. Register to attend in-person April 19 – 22 in Pleasant Hill, Iowa.

Editor of American Quilt Retailer Heidi Kaisand will be joined with three days worth of guests for learning and networking opportunities we haven’t been able to experience for several years.

Head to the event page for details on room reservations, the event schedule, and what meals are included in your registration fee.

If you can’t tell, we’re excited for the world to open up again and we hope you are too!

If you’re looking for more information to guide you in owning a retail business, subscribe to American Quilt Retailer today. Already a subscriber? No worries—join our Facebook group for insights and dialogue from industry specialists like you. And don’t forget, you can always purchase single issues if you prefer that instead.

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Livestreaming: Part Three

Livestreaming

In the final part of our livestreaming triology, we cover the housekeeping pieces: best practices, promoting, and all of your livestreaming options.

Best Practices and Promotion

For best practices we’ll keep it short and sweet:

  1. Prep your materials and setup before you go live.
  2. Include a promo code during your livestream to further entice viewers to shop your product.
  3. Include links to the products highlighted to the archived version of your livestream.

As for promotion, think about the build up prior to the event. Include “sneak peaks” in your story, and ask your followers to vote on options they want to see.

Livestreaming options

Many platforms offer livestreaming capabilities, so we included a list and description for each to help you determine which is the best for you.

  • Zoom: Two years into the pandemic people are very comfortable using Zoom. This could be a great option to start practicing livestreams.
  • Instagram: You’re likely pretty familiar with Instagram live videos. Know you can split screens with other accounts, simplifying the livestream work load.
  • Facebook: Livestreaming on Facebook shows up as videos in follower’s timelines. You can also archive the livestream to your page as a recorded video.
  • Twitch: Although this platform originally began for gamers, Twitch is a livestream-only service. As the platform grows so does the types of content so this might be a good place to grow your audience.
  • Amazon Live Creator: Only look into this option if Amazon is a major source of sales for your shop.

Inspiration for this post came from “Connect Through Livestreaming” by Sommer Leigh published in the December 2021 issue of American Quilt Retailer.

AQR Academy Live!

One last thing before we go—AQR Academy is going LIVE for three days! The event runs April 19 through the 22nd just outside Des Moines, Iowa. Registration is $250 and you can find all of the details including a full schedule, meals, and lodging at the event link here.

If you’re looking for more information to guide you in owning a retail business, subscribe to American Quilt Retailer today. Already a subscriber? No worries—join our Facebook group for insights and dialogue from industry specialists like you. And don’t forget, you can always purchase single issues if you prefer that instead.